Our father David founded Ace Jewelers back
link in 1975 in Amsterdam the Netherlands. He decided to be modern and not put his surname
link above the door but instead choose Ace as it means to excel in what you do. He wanted to be the best in what he did. He is a master diamond cutter polisher and
link goldsmith. He always loved watches and started retailing them in 1983 and he instilled that passion in my brother and me. We joined the company in 1998.