What are private label supplements, and why are they a smart choice for new health brands in the EU?

classic Classic list List threaded Threaded
1 message Options
Reply | Threaded
Open this post in threaded view
|

What are private label supplements, and why are they a smart choice for new health brands in the EU?

lisaluna

Private label supplements are health and wellness products manufactured by one company but sold under another company's brand. For new and growing businesses in the EU, private label supplements offer a fast, cost-effective way to enter the competitive supplement market without the need to invest in manufacturing facilities or R&D. These products are often customizable, allowing brands to choose formulas, packaging, and labeling that reflect their unique identity—while ensuring compliance with EU health and safety regulations. It's a smart solution for brands looking to scale quickly and build customer trust with high-quality, ready-to-sell supplements.