Is live betting really better than pre-match betting?

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Is live betting really better than pre-match betting?

edvaardd
I used to only place bets before a match started, thinking I had done all my research and was making the best possible decision. But recently, I’ve seen a lot of people winning big with live betting, adjusting their bets based on what’s happening in real-time. The other night, I watched a game where the favorite conceded an early goal, and my friend bet on them to make a comeback—he ended up winning way more than he would have pre-match. Meanwhile, my safe bet on the favorite at low odds failed miserably. So now I’m wondering, is live betting actually a better option? What’s the best way to take advantage of it?