Miffy today is ubiquitous
link I walked past her in an East Village toy store the night before I wrote this. Tommy Hilfiger just did a Miffy Collaboration British accessory brand
link Mulberry recently released a Miffy capsule and streetwear
link brandPop Trading Co.designed a Miffy collab back in 2019. There are Miffy lamps sold in the MoMA design store cosmetics and stationery. There is even a Baccarat crystal Miffy.