At the same time Rolex is still much more of an accessible brand than Patek Philippe and Audemars
link Piguet. By that I mean Rolex's marketing is much more prominent and given the lower average price point there still remains an aura of everyman appeal. It can sometimes feel like every collector owns a Daytona but you.That's a bit of conjecture on my part but I think it aligns with some of the evolution in the Daytona's
link secondary market price over
link the past year.